Introducing the Cars & Friends Members Club
Cars & Friends has always been about more than cars.
From the very beginning, the idea behind the community was simple — cars and friends. The roads we discover together, the conversations that happen around garages and dinner tables, and the people we meet through a shared passion for driving.
With the launch of the Cars & Friends Members Club, we are opening a new chapter in the evolution of the community.
The membership program creates a structured way for enthusiasts to take part in the full Cars & Friends experience throughout the year — from rallies and curated drives to private gatherings, partner benefits, and access to the growing network around the club.
What the Membership Includes
The Cars & Friends Members Circle is designed to reward active participation in the community and provide access to opportunities that go beyond individual events.
Members receive a combination of event access, partner benefits, and community experiences that make the Cars & Friends ecosystem even more connected.
Event Discounts & Priority Access
Members receive priority access to Cars & Friends events before they are released to the public. This includes capacity-limited rallies, private drives, and curated automotive gatherings.
Additional benefits include:
- Up to 15% discount on event entries
- 10% discount on all Cars & Friends online store items
- Invitations to members-only events and off-calendar drives
- Priority registration for limited-capacity experiences
- Invitations to selected partner-hosted events
For members who actively participate in the season, the membership can quickly pay for itself through event savings alone.
Partner Benefits Across the Network
Membership also unlocks benefits across a growing network of 15+ carefully selected partners connected to the automotive world and beyond.
These partners provide services ranging from automotive parts and detailing products to premium dining, luxury car rentals, and financial services.
Examples of member benefits include:
- BENDURA BANK – Tailored financial services for your wealth management
- Euroton – 25% discount on automotive parts and equipment
- Avto Fokus – monthly issue of the latest automotive magazine
- Actinia Luxury Car Rental – 10% discount on rentals and 50% discount on additional kilometers
- Nasuho.si – 10% discount on detailing products
- Ključek – 15% discount on automotive coding and key services
- Ponvica Restaurant – 10% discount on dining
- SVS Digital – 10% discount and priority service for digital solutions
- Prigo Mercedes-Benz Service – discounts on parts and services
- Walter Wolf Champagne – 20% discount on premium champagne
- Produkt Car Wash – monthly wash credits and registration discounts
- More to come soon…
The partner list keeps expanding month by month with benefits and special deals for you to use. To stay up to date on PARTNER DEALS, check out the linked page! You will get notified about new deals on the next newsletter.
Members Circle Gatherings
At the core of the membership program is the Cars & Friends Members Circle itself.
This is the network that connects the people behind the cars.
Members gain access to:
- Monthly private gatherings every first Thursday of the month
- Networking evenings with drivers, founders, and professionals
- Special guest appearances from motorsport, business, and creative fields
- Opportunities to connect with trusted service providers within the community
These gatherings create an environment where conversations go beyond cars — often leading to collaborations, friendships, and new opportunities.
Access to the Cars & Friends Network
Members also gain access to the wider Cars & Friends ecosystem.
Whether you need trusted recommendations for:
- vehicle sourcing
- photography or filming
- mechanics and technical services
- car storage or detailing
Through partners like AUTODEAL.SI, members can also access the Autodeal Privilege Program, which provides priority vehicle sourcing across European markets and dedicated advisory support during the purchasing process.
Read more about The Garage Market and AUTODEAL.si services here.
Annual Membership Fee
Membership price:
€159 per year (launch price)
Regular price:
€289 per year starting 9 May
Membership Recap
- Event discounts and priority access
- Partner benefits across 15+ partners
- Invitations to members-only events
- Monthly Members Circle gatherings
- Physical membership card and Apple Wallet compatible digital pass
Membership price:
€159 per year (launch price)
Regular price:
€289 per year starting 9 May
Join the Cars & Friends Members Circle
The Cars & Friends membership program is designed for those who see cars as more than machines.
It is for those who value the drives, the conversations, and the people that come with them.
Membership is now open.
Join the Cars & Friends Members Circle and become part of the community behind the wheel.
